Açıklama:
letgo is the go-to platform for buying and selling second-hand items, with over 100 million downloads and millions of listings. It simplifies local buying and selling, offering everything from electronics to furniture. Listing items is easy with AI-powered technology that automatically titles and categorizes them. Users can browse listings, chat instantly, and check profiles, ratings, and reviews to make informed decisions.
We believe in the circular economy, reducing waste by helping people get what they need and let go of what they don’t. With “Cüzdanım Güvende,” our secure payment and shipping service, transactions are protected and items are shipped via partner delivery companies.
We're building the future of second-hand in Turkey and transforming the buying and selling experience. We seek passionate individuals who are excited about creating something users love and eager for new challenges. Our company values impactful work and a strong, evolving culture.
What You Will Be Doing:
- Develop and execute comprehensive growth strategies and action plans to drive market expansion, revenue growth, app installs and profitability.
- Develop and implement performance marketing strategies across multiple channels including PPC, SEO, social media, email marketing, and affiliate marketing.
- Analyze key performance indicators (KPIs), metrics, and customer data to evaluate the effectiveness of growth initiatives and identify areas for optimization.
- Analyze and optimize marketing campaigns to maximize ROI and drive user growth.
- Analyze user funnels and behaviors to identify opportunities for improvement.
- Identify and evaluate new business opportunities, partnerships, and channels to drive customer acquisition and revenue growth.
- Conduct market research, competitive analysis, and customer segmentation to identify growth opportunities and to drive continuous innovation.
- Collaborate with cross-functional teams including product, engineering sales, and customer support to align marketing efforts with overall business goals.
- Conduct A/B tests and experiments to optimize conversion rates and user retention
You’ll Be Great For This Role If:
- Bachelor's degree in Business Administration, Marketing, Economics, or related field; MBA or advanced degree preferred.
- Proven experience in growth marketing, business development, or related roles, with a track record of driving business growth and achieving results.
- Proficiency in digital marketing tools and platforms (e.g., Google Ads, Facebook Ads, Google Analytics, Meta etc.).
- Excellent communication, presentation, and interpersonal skills, with the ability to influence stakeholders at all levels and foster collaboration across teams.
- Strategic thinker with a creative mindset and the ability to develop innovative solutions to complex business challenges.
- Results-oriented with a focus on driving measurable business outcomes and exceeding performance targets. Strong project management skills and ability to manage multiple priorities in a fast-paced environment.
- Passion for technology, innovation, and driving positive change in the organization.
What We Have For You;
- Comprehensive benefits such as life and health insurance, bonus scheme, etc.
- Flexible working and hybrid opportunity
- Opportunity to learn and develop within the company
- Career guidance & path
- A dynamic work environment