Brand Manager

Beyaz Kağıt ve Hijyenik Temizlik Ürünleri Sanayi ve Ticaret A.Ş.
İstanbul Tam günden Tam zamanlı

Açıklama:

QUALIFICATIONS AND JOB DESCRIPTION


  • Bachelor’s / Master’s degree from a reputable university (preferably majors with Business Administration, Economics, Management Engineering, Industrial Engineering, Chemical Engineering..etc)
  • At least 4 - 6 years of full-time brand management & marketing experience in FMCG companies
  • Experienced in analyzing and drawing conclusions market & consumer research reports
  • Be a dynamic & good team player, ambition to drive and create successful results
  • Strong leadership, presentation and communication skills, creative and innovative personality
  • Strong awareness, understanding and knowledge of the market & consumer & shopper reports & insights
  • Multitasking & problem solving & strong analytical thinking
  • Fluency in English both written and spoken, other languages will be asset
  • Proficiency in MS Office applications
  • No restriction to travel
  • Having 3-5 years of work experience with long-term internship in the marketing department in the FMCG sector

About Job

  • Contributes to the development of short and long term business strategy and marketing plans of the company
  • Takes an active role in creation and implementation of brand & product management strategies,
  • Manages all the development process of marketing mix including new product development, new launchs with new packagings, works closely with R&D team.
  • Manages all the marketing processes of company both above the line (ATL) and below the line (BTL) projects
  • Develops new product & brand ideas with team
  • Coordinates all the launch / relaunch and 3rd party agency & supplier relations
  • Tracks and analyses brand / product performance and trends in terms of company business targets
  • Monitors and analyses market dynamics, sales volumes, market share trends and competitive activities
  • Prepares, presents and executes marketing plans under his/her responsibility.
  • Works with closely with sales, trade marketing, R&D teams
22 Nis 2025;   from: kariyer.net

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