Açıklama:
GENEL NİTELİKLER VE İŞ TANIMI
Genix is a leader 3D Printer Distributor company in Turkish Market, which was established under Boğaziçi Holding, one of the well-established companies in the IT sector since 1984.
We are looking for Brand Specialist for one of our 3D Printer Brands, Creality which is a well-established brand and has a high brand awareness in 3D Printer market.
Job Responsibilites;
- Plan and execute offline brand events in the Turkish market (e.g., product experience sessions, industry exhibitions, maker workshops, campus collaborations), ensuring event effectiveness and budget control.
- Assist managing local market in enhancing product promotion and brand marketing activities across sales channels.
- Coordinate and align brand promotion campaigns.
- Expand local PR resources (media outlets, industry associations, educational institutions) to establish long-term partnerships and elevate brand influence in the industry.
- Collaborate with event vendors (venues, logistics, material production) to ensure professional and efficient event execution.
- Gather local user feedback and market insights to support optimization of product positioning and marketing strategies.
Requirements:
- Education & Experience: Bachelor’s degree in Marketing, Public Relations, or related fields. 3-5 years of experience in offline event planning or brand promotion for consumer-grade products.
- Skills: Proficient in Microsoft Office Software; strong reporting and presentation skills.
- Resource Network: Existing connections with Turkish local media, industry associations, or influencer networks are preferred.
- Language: Native Turkish speaker with fluent English (written and spoken). Chinese language skills are a plus.
- Soft Skills: Strong organizational and planning skills, excellent communication and negotiation abilities, creative proposal development, crisis management, and adaptability to business travel.